:root{--bg:#F6F5F1;--ink:#111;--muted:#5B5B57;--accent:#E8590C;--rule:#DDDAD2;--card:#FFFEFB;
--sans:"Inter Tight",Inter,system-ui,-apple-system,"Segoe UI",Roboto,Helvetica,Arial,sans-serif;--mono:ui-monospace,SFMono-Regular,Menlo,Consolas,monospace}
*{box-sizing:border-box}html{-webkit-text-size-adjust:100%;scroll-behavior:smooth}
body{margin:0;background:var(--bg);color:var(--ink);font:17px/1.55 var(--sans)}
a{color:inherit}img{max-width:100%;display:block}
.wrap{max-width:1080px;margin:0 auto;padding:0 20px}
h1,h2,h3{line-height:1.1;letter-spacing:-.02em;margin:0 0 .5em;font-weight:800}
h1{font-size:clamp(2.1rem,6vw,3.6rem);max-width:18ch;margin-left:auto;margin-right:auto}
h2{font-size:clamp(1.5rem,3.5vw,2.1rem)}h3{font-size:1.15rem;font-weight:700}
p{margin:0 0 1em}
.top{position:sticky;top:0;z-index:10;background:rgba(246,245,241,.94);border-bottom:1px solid var(--rule);backdrop-filter:blur(6px)}
.top-in{display:flex;align-items:center;gap:24px;height:60px}
.mark{font-weight:800;text-decoration:none;letter-spacing:-.01em}
.nav{display:flex;gap:20px;margin-left:auto;font-size:.95rem}
.nav a{text-decoration:none;color:var(--muted)}.nav a:hover{color:var(--ink)}
.btn{display:inline-block;background:var(--accent);color:#fff;text-decoration:none;font-weight:700;padding:14px 22px;border-radius:4px;border:1px solid var(--accent)}
.btn:hover{background:#c94a07}.btn-sm{padding:8px 14px;font-size:.92rem}.btn-lg{padding:16px 26px;font-size:1.05rem}
.link{font-weight:600;text-decoration-thickness:1px;text-underline-offset:3px}
.hero{text-align:center;padding:72px 20px 40px}
.eyebrow{display:inline-flex;align-items:center;gap:8px;font:500 .8rem var(--mono);text-transform:uppercase;letter-spacing:.06em;color:var(--muted);border:1px solid var(--rule);padding:6px 12px;border-radius:4px}
.dot{width:7px;height:7px;background:var(--accent);border-radius:50%}
.sub{font-size:1.15rem;color:var(--muted);max-width:40em;margin:0 auto 1.4em}
.hero-cta{display:flex;gap:20px;align-items:center;justify-content:center;flex-wrap:wrap}
.keys{display:flex;flex-wrap:wrap;justify-content:center;gap:8px 0;font:600 .9rem var(--mono);margin-bottom:1.6em}
.keys span{padding:0 14px;border-left:1px solid var(--rule)}.keys span:first-child{border-left:0}
.sec{padding:48px 20px;border-top:1px solid var(--rule)}
.cap{font:.78rem var(--mono);text-transform:uppercase;letter-spacing:.05em;color:var(--muted);margin-top:12px}
.lead{font-size:1.1rem;max-width:44em}.muted{color:var(--muted)}
.vsl{position:relative;aspect-ratio:16/9;background:#000;border-radius:4px;overflow:hidden;max-width:880px;margin:0 auto}
.vsl iframe,.vsl-play,.vsl-play img{position:absolute;inset:0;width:100%;height:100%;border:0}
.vsl-play{padding:0;cursor:pointer;background:#000}.vsl-play img{object-fit:cover;opacity:.9}
.play{position:absolute;left:50%;top:50%;width:76px;height:76px;margin:-38px 0 0 -38px;background:var(--accent);border-radius:50%}
.play:after{content:"";position:absolute;left:30px;top:22px;border-style:solid;border-width:16px 0 16px 26px;border-color:transparent transparent transparent #fff}
#video .cap{text-align:center}
.split{display:grid;gap:40px}
.flow{border:1px solid var(--rule);background:var(--card);padding:28px;border-radius:4px;text-align:center}
.node{border:1px solid var(--ink);padding:12px;font-weight:600;border-radius:4px}.node.accent{background:var(--ink);color:#fff}
.arrow{color:var(--muted);padding:4px 0}
.rows .row{padding:16px 0;border-bottom:1px solid var(--rule)}.rows .row:last-child{border-bottom:0}.rows p{color:var(--muted);margin:0}
.offers{display:grid;gap:20px}
.offer{display:block;text-decoration:none;border:1px solid var(--ink);background:var(--card);padding:28px;border-radius:4px}
.offer:hover{border-color:var(--accent)}.offer p{color:var(--muted)}
.price{font:700 .9rem var(--mono);color:var(--accent)}.more{font-weight:700}
.stats{list-style:none;padding:0;margin:0 0 12px;display:flex;flex-wrap:wrap;gap:12px}
.stats li{border:1px solid var(--rule);background:var(--card);padding:14px 18px;border-radius:4px;min-width:150px}
.stats strong{display:block;font-size:1.5rem;letter-spacing:-.02em}.stats span{color:var(--muted);font-size:.9rem}
.cases{display:grid;gap:16px;margin:20px 0}
.case{border-left:3px solid var(--accent);padding:4px 0 4px 18px;margin:16px 0}.case p{margin:0;color:var(--muted)}
.case.big{border:1px solid var(--rule);border-left:3px solid var(--accent);background:var(--card);padding:24px;border-radius:4px}
.tag{font:.75rem var(--mono);text-transform:uppercase;letter-spacing:.06em}
dl{margin:0;display:grid;gap:4px 20px}dt{font-weight:700}dd{margin:0 0 10px;color:var(--muted)}
.checks{list-style:none;padding:0;max-width:46em}.checks li{padding:10px 0 10px 30px;position:relative;border-bottom:1px solid var(--rule)}
.checks li:before{content:"✓";position:absolute;left:0;color:var(--accent);font-weight:800}
.incl{padding:0;list-style:none;counter-reset:i;display:grid;gap:4px}
.incl li{counter-increment:i;padding:14px 0 14px 52px;position:relative;border-bottom:1px solid var(--rule)}
.incl li:before{content:counter(i,decimal-leading-zero);position:absolute;left:0;top:14px;font:700 .95rem var(--mono);color:var(--accent)}
.incl p{margin:0;color:var(--muted)}
.offerbox .terms{list-style:none;padding:0;max-width:46em}.terms li{padding:10px 0;border-bottom:1px solid var(--rule)}
.offerbox .btn{margin-top:16px}
.faq details{border-bottom:1px solid var(--rule);padding:14px 0;max-width:46em}.faq summary{cursor:pointer;font-weight:700}.faq p{color:var(--muted);margin:8px 0 0}
.final{text-align:center;padding:64px 20px}.final h2{max-width:22ch;margin:0 auto .8em;text-wrap:balance}.final .lead{max-width:36em;margin:0 auto 1.4em;text-wrap:balance}.final .cap{margin-left:auto;margin-right:auto}
.foot{border-top:1px solid var(--rule);padding:32px 0 48px;font-size:.92rem;color:var(--muted)}
.foot nav{display:flex;flex-wrap:wrap;gap:8px 18px}.foot a{color:var(--muted)}
@media (max-width:720px){.hero{padding-top:48px}}
@media (min-width:860px){.split{grid-template-columns:1fr 1.3fr;align-items:center}.offers{grid-template-columns:1fr 1fr}dl{grid-template-columns:140px 1fr}}
.strip{font:600 .82rem var(--mono);color:var(--muted);margin-top:22px;letter-spacing:.02em}
.vlabel{text-align:center;margin:0 0 14px}
.mini{padding-left:18px;color:var(--muted);font-size:.95rem;margin:0 0 14px}.mini li{margin:4px 0}
.offer .more{text-decoration:underline;text-underline-offset:3px}
h1,h2,h3{text-wrap:balance}
p,li,dd,summary{text-wrap:pretty}
.cta-row{display:flex;flex-wrap:wrap;align-items:center;gap:20px;margin-top:16px}.offerbox .cta-row .btn{margin-top:0}

/* ---------- v2: mega menus ---------- */
.top-in{position:relative}
.nav{align-items:center}
.navlink{color:var(--muted);text-decoration:none}
.mm>summary{list-style:none;cursor:pointer;color:var(--muted);padding:8px 0;user-select:none}
.mm>summary::-webkit-details-marker{display:none}
.mm>summary:after{content:"";display:inline-block;margin-left:6px;border:4px solid transparent;border-top-color:currentColor;vertical-align:-1px}
.mm[open]>summary,.mm>summary:hover{color:var(--ink)}
.mm .panel{position:absolute;left:0;right:0;top:100%;background:var(--bg);border-bottom:1px solid var(--rule);box-shadow:0 18px 30px -18px rgba(0,0,0,.25);max-height:calc(100vh - 120px);overflow:auto}
.panel-in{display:grid;gap:8px 28px;padding:20px;grid-template-columns:repeat(auto-fit,minmax(240px,1fr))}
.panel .card{border:0;background:none;padding:8px 10px;margin:0 -10px}.panel .card:hover{background:var(--card)}
.mm-foot{grid-column:1/-1;margin:6px 0 0;color:var(--muted);font-size:.95rem}
@media (max-width:720px){.top-in{flex-wrap:wrap;height:auto;padding-top:10px;padding-bottom:6px;gap:6px 16px}.top-in .btn{margin-left:auto}.nav{order:3;width:100%;margin:0;gap:18px;font-size:.95rem}.nav .mm{position:static}.panel-in{grid-template-columns:1fr;padding:12px 20px}}
/* ---------- v2: shared components ---------- */
.crumbs ol{list-style:none;display:flex;flex-wrap:wrap;gap:6px;padding:14px 0 0;margin:0;font:.78rem var(--mono);color:var(--muted)}
.crumbs li+li:before{content:"/";margin-right:6px;color:var(--rule)}.crumbs a{color:var(--muted)}
.cards{display:grid;gap:12px;grid-template-columns:repeat(auto-fill,minmax(250px,1fr))}
.card{display:block;text-decoration:none;border:1px solid var(--rule);background:var(--card);padding:16px 18px;border-radius:4px}
.card:hover{border-color:var(--accent)}.card strong{display:block}.card span{display:block;color:var(--muted);font-size:.93rem;margin-top:2px}
.h2-gap{margin-top:36px}
.btn-alt{background:var(--card);color:var(--ink);border-color:var(--ink)}.btn-alt:hover{background:#fff}
.offers+.cap,.offers{margin-bottom:22px}#services .cap{margin-top:20px}
.stack{margin:0 0 22px;width:100%}.stack h3{margin-top:10px}
.stack table{width:100%;table-layout:fixed;border-collapse:collapse;background:var(--card);border:1px solid var(--rule)}
.stack col.c-item{width:64%}.stack col.c-val{width:36%}
.stack th,.stack td{text-align:left;padding:14px 18px;border-bottom:1px solid var(--rule);vertical-align:top;overflow-wrap:anywhere}
.stack th{font:600 .75rem var(--mono);text-transform:uppercase;letter-spacing:.05em;color:var(--muted)}
.stack td.item .what{display:block;color:var(--muted);font-size:.93rem;margin-top:3px;line-height:1.45}
.stack th.val,.stack td.val{text-align:right}
.stack .price-amt{display:block;font:600 .95rem var(--mono);white-space:nowrap}
.stack .price-note{display:block;margin-top:3px;font-size:.78rem;line-height:1.35;color:var(--muted);font-weight:400}
.stack tfoot td{font-weight:800;border-bottom:0}.stack tfoot .price-amt{font-size:1.05rem}
@media (max-width:560px){
  .stack table,.stack tbody,.stack tfoot,.stack tr,.stack td{display:block;width:100%}
  .stack colgroup,.stack thead{display:none}
  .stack tr{padding:14px 16px;border-bottom:1px solid var(--rule)}.stack tfoot tr{border-bottom:0}
  .stack td{padding:0;border:0}
  .stack td.val{text-align:left;margin-top:8px}
  .stack tfoot tr{display:flex;justify-content:space-between;align-items:baseline;gap:12px}.stack tfoot td.val{margin-top:0;text-align:right;width:auto}
}
.tier{margin:0 0 18px;padding:22px;border:1px solid var(--rule);background:var(--card);border-radius:4px}
.vids{display:grid;gap:22px}@media (min-width:860px){.vids{grid-template-columns:1fr 1fr}}
.vid{margin:0}.vid .vlabel{margin-bottom:10px}
/* ---------- v2: reviews ---------- */
/* Grid, not CSS columns, so the visual order is the interleaved order (no same-client cards side by side). */
.reviews{display:grid;grid-template-columns:1fr;gap:16px;align-items:start;margin-bottom:16px}@media (min-width:700px){.reviews{grid-template-columns:1fr 1fr}}@media (min-width:1000px){.reviews{grid-template-columns:1fr 1fr 1fr}}
.review{margin:0;border:1px solid var(--rule);background:var(--card);padding:20px;border-radius:4px;display:block}
.review[hidden]{display:none}
.review blockquote{margin:8px 0 14px;font-size:1rem}
.review figcaption{font-size:.88rem;color:var(--muted)}.review figcaption strong{display:block;color:var(--ink);font-size:.95rem}.review figcaption span{display:block}
.stars{color:var(--accent);letter-spacing:2px}
.filters{display:flex;flex-wrap:wrap;gap:8px;align-items:center;margin:0 0 10px}.filters .cap{margin:0 6px 0 0;min-width:70px}
.chip{font:600 .85rem var(--sans);border:1px solid var(--rule);background:var(--card);border-radius:999px;padding:7px 14px;cursor:pointer;color:var(--ink)}
.chip.on{background:var(--ink);color:#fff;border-color:var(--ink)}
.refs{display:grid;gap:12px;grid-template-columns:repeat(auto-fill,minmax(230px,1fr))}
.ref{border:1px solid var(--rule);background:var(--card);padding:16px;border-radius:4px;display:flex;flex-direction:column;gap:3px}.ref span{font-size:.92rem}
/* ---------- v2: logo strip ---------- */
.logos-sec{padding-top:28px;padding-bottom:28px;text-align:center}
.logos{list-style:none;padding:0;margin:10px 0 0;display:flex;flex-wrap:wrap;justify-content:center;align-items:center;gap:22px 38px}
.logos img{height:30px;width:auto;max-width:150px;object-fit:contain;filter:grayscale(1);opacity:.6;transition:filter .2s,opacity .2s}
.logos img.white{filter:brightness(0);opacity:.5}
.logos li:hover img{filter:none;opacity:1}.logos li:hover img.white{filter:brightness(0);opacity:.85}
@media (max-width:560px){.logos{gap:18px 26px}.logos img{height:24px;max-width:120px}}
/* ---------- v2: legal pages ---------- */
.hero.left{text-align:left}.hero.left h1{margin-left:0}
.prose{max-width:760px}.prose h2{font-size:1.3rem;margin-top:1.6em}.prose p{color:var(--ink)}
.foot-cols{display:grid;gap:20px;grid-template-columns:repeat(auto-fit,minmax(200px,1fr));margin-top:16px}
.foot-cols nav{display:flex;flex-direction:column;gap:6px}.foot-cols .cap{margin:0 0 4px}
/* Proof card logos: monochrome, color on hover (white-only logos stay dark) */
.case-logo{display:block;height:40px;width:160px;max-width:100%;object-fit:contain;object-position:left center;margin:0 0 12px;filter:grayscale(1);opacity:.75;transition:filter .2s,opacity .2s}
.case:hover .case-logo{filter:none;opacity:1}
.case-logo.white,.case:hover .case-logo.white{filter:brightness(0);opacity:.7}
.founding h2{font-size:1.25rem}
/* SEO audit P4: "Best for" and price line under the hero answer */
.hero .best{margin:-.6em auto .35em;max-width:40em;font-size:1rem;color:var(--ink)}
.hero .price-line{margin:0 auto 1.4em;max-width:40em;font-size:1rem;font-weight:700;color:var(--accent)}
.hero.left .best,.hero.left .price-line{margin-left:0}
.ph-optout{display:flex;flex-wrap:wrap;align-items:center;gap:8px 14px;margin-top:10px}.ph-optout [hidden]{display:none!important}.ph-status{font-size:.95rem;color:var(--muted);white-space:normal}
/* Five industries: 3 + 2 on wide screens (the last two share the row), one column on phones, so no card sits alone on a last row. */
@media (min-width:700px){.cards.n5,.offers.n5{grid-template-columns:repeat(6,1fr)}.cards.n5>*,.offers.n5>*{grid-column:span 2}.cards.n5>:nth-child(n+4),.offers.n5>:nth-child(n+4){grid-column:span 3}}
@media (max-width:699px){.cards.n5,.offers.n5{grid-template-columns:1fr}}
/* Case studies and guides (content/articles) */
.prose ul,.prose ol{padding-left:1.3em}.prose li{margin:.35em 0}
.prose code{font-size:.9em;background:rgba(0,0,0,.05);padding:.05em .3em;border-radius:4px}
.tbl{overflow-x:auto;margin:1em 0}.tbl table{border-collapse:collapse;width:100%;font-size:.93rem}
.tbl th,.tbl td{text-align:left;vertical-align:top;padding:10px 12px;border-bottom:1px solid rgba(0,0,0,.12)}.tbl th{font-weight:600}
/* Phones: each table row becomes a card, each cell labelled with its column header (data-label). */
@media (max-width:480px){
  .tbl{overflow:visible}.tbl table,.tbl tbody,.tbl tr,.tbl td{display:block;width:100%}
  .tbl thead{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
  .tbl tr{border:1px solid rgba(0,0,0,.12);border-radius:10px;padding:4px 14px;margin:0 0 12px;background:var(--card)}
  .tbl td{padding:8px 0;border-bottom:1px solid rgba(0,0,0,.08)}.tbl td:last-child{border-bottom:0}
  .tbl td::before{content:attr(data-label);display:block;font-size:.78rem;font-weight:600;text-transform:uppercase;letter-spacing:.04em;color:var(--muted);margin-bottom:2px}
  .tbl td:first-child{font-weight:600}
}
.quote{margin:1.2em 0}.quote blockquote{margin:0;padding-left:16px;border-left:3px solid rgba(0,0,0,.15)}.quote figcaption{font-size:.88rem;color:var(--muted);margin-top:6px}
[data-article] .hero .sub,[data-article] .hero .lead{margin-left:0;margin-right:0;max-width:none}[data-article] .hero h1{font-size:clamp(1.9rem,4.4vw,2.8rem)}
[data-article] .hero-cta{justify-content:flex-start;text-align:left}
/* Cost of staying calculator (/tools/cost-of-staying) */
.calc-form{max-width:640px;margin:0 auto}.calc-field{margin:0 0 18px}.calc-field label{display:block;font-weight:700;margin-bottom:6px}
.calc-field input{width:100%;box-sizing:border-box;font:inherit;font-size:1.1rem;padding:12px 14px;border:1px solid var(--ink);border-radius:4px;background:#fff}
.calc-field input:focus{outline:2px solid var(--accent);outline-offset:1px}.calc-field input[aria-invalid]{border-color:#B42318}
.calc-hint{margin:6px 0 0;color:var(--muted);font-size:.92rem}.calc-err{margin:4px 0 0;color:#B42318;font-size:.92rem;font-weight:600}.calc-err:empty{display:none}
.calc-conv{text-transform:none;letter-spacing:0;font-size:.85rem;line-height:1.5}.calc-priv{font-size:.92rem}
.calc-out{scroll-margin-top:96px;max-width:820px;margin:32px auto 0}.calc-nums{list-style:none;padding:0;display:grid;gap:12px;grid-template-columns:repeat(3,1fr)}
.calc-nums li{border:1px solid var(--rule);background:var(--card);padding:16px 18px;border-radius:4px}.calc-nums li.hi{border-color:var(--accent)}
.calc-nums .cap{display:block;margin:0 0 4px}.calc-nums strong{display:block;font-size:1.7rem;letter-spacing:-.02em;overflow-wrap:anywhere}
.calc-cta{margin-top:20px}.calc > p:last-child{text-align:center;margin-top:24px}
@media (max-width:560px){.calc-nums{grid-template-columns:1fr}.calc-nums strong{font-size:1.5rem}}